Michael Monaghan, Co-Founder and CEO ofÂ Beartooth
What an exciting thing to watch the launch of a business. Â It represents the beginning of a new, scary and wonderful challenge. Â It also culminates years of innovation, planning, preparation and hard work. Â Today, Beartooth launches officially for the public. Â It is the brainchild of Michael Monaghan, a friend I have known for years. Â An idea borne out Michael’sÂ experiences both as a financier at Goldman Sachs and as a devout skier and outdoorsman, Beartooth builds on the promise of handheld phoneÂ use off the typical cellular grid. Â It is a tech company based in Bozeman, Montana! Â I spoke to Michael recently on his experience starting the business, the challenges of being an entrepreneur and probed to hear his thought process on a variety of new business issues. Â Below are some of the points that we covered:
- An introduction intoÂ what the Beartooth radio doesÂ [How Beartooth Works]:
What doesÂ Beartooth do?
“Beartooth is a small device that works with an existing smartphone to communicate when you have no service. YouÂ can talk, text, use maps, and share location to Beartooth users within range when you have no cellular service. Beartooth also works as a backup battery for your smartphone.
Whether you are skiing fresh powder in the backcountry or dancing at Coachella, you can now reliably stay in contact with your group in ways that were previously unavailable. Beartooth allows for peer-to-peer communication between the devices, completely bypassing the Wi-Fi and cellular network.”
- WhatÂ problems does Beartooth solve?
- Where did you get the idea and develop the product/meet your co-founder?
- How do youÂ goÂ from a Goldman Sachs background to an entrepreneur?
- What is it like raising money?
- What is it like having the responsibility of having employees?
- How do youÂ find and interact with investors?
- How do you surround yourself with expertise? Â WhenÂ bombarded with advice- how do you pick who you listen to?
- What is it like dealing with the government and how did you learn about the various approval processes involved with a media product?
- What is it like living and working inÂ Bozeman? Â What are the pluses and challenges of Bozeman? Â How does Bozeman impact the attraction of Â talent/capital?
- Beartooth sounds like itÂ applies to rural and adventure settings- what are the uses for technology in urban environments?
- What are the benefits of having “redundant” VHF/UHF benefits?
- What areÂ some of the technical features involved?
- What are the applicationsÂ to industry, leisure,Â military?
- What are the real life experiences that could be enhanced with Beartooth? Festivals, skiing, hiking, lake, ocean, golf courses, vineyards?
- Are there anyÂ potential information security benefits? Â (texts thatÂ donâ€™t go through a plan/stored throughÂ iCloud? Â I.e.Â Device to device texting?)
- Are there any battery lifeÂ improvements that Beartooth adds?
- How do you go about your marketing strategy? Â What are your marketing ideas? What segments are you working on?
- MassÂ retailÂ application?
To learn more about Beartooth, check out their website here: Â BEARTOOTH.COM
And check out more about their story below . . .