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Sports media is decentralizing. However, “Sports Podcasts” are exploding in audience growth. Stephen A. Smith, Pat McAffe and Barstool Sports are household names. Legacy names, like ESPN, are figuring out how to hold on to their audiences and find new ways to expand them. Out of this high profile world, there are many lessons to learn in managing one’s own career and how to harness the possibilities of media for your own businesses.
BRAM WEINSTEIN (the “Voice of the Washington Commanders”) is the founder of Ampire Media and can be heard weekdays from 3-6 PM EST on “The Bram Weinstein Show” on ESPN 630 DC. As part of his 24 year (and counting) on air career, he spent 7 years at ESPN mainly as an anchor of “Sportscenter” and has appeared on a variety of programs including “Like it or Not” on Fox 5 in Washington DC, “The Bram Weinstein Show” on The Team 980, as well as analyst roles on NBC Sports Washington.
When not performing, Bram produces for and consults with various content providers in traditional and new media for his firm AMPIRE MEDIA.
We also get to nerd out a little on the Washington Commanders and their improbable fast start this year!
Bram Weinstein’s Background –
How did you get into broadcasting?
Take us through the route with the career to get back to DC.
What does a life in sports media look like?
The arc of a broadcaster’s career and the need to develop equity.
Sports Podcasts (and Beyond)
AMPIRE MEDIA– Going from talent, to production, to ownership.
Aggregating other voices.
Where did the idea for the media company come from?
Specific experience or advice that informed the project?
Where do you see the path to profit coming from?
Bridging Traditional Media and the Sports Podcast Business-
How do you manage the time?
What are your ultimate ambitions for Ampire?
What have been the challenges so far?
Lawyer in me asks how you stay in the good graces of everyone, contract and IP-wise?
Has the attitude of the Sports Media Companies changed about “talents’ other activities??
Lessons from Sports Podcasts for other businesses in their marketing strategies.
The Washington Commanders (and their fast start!)
Finally, I’m duty bound to ask some #Commanders questions.
Having been a fan back in the glory days, what is your favorite memory or favorite player?
There is so much new with the Commanders in the last two years: Owner, GM, Coach, QB, a lot of the roster!
What does this season looks like with this “crazy good” start . . . and Jayden Daniels?
Outro- Sports Podcasts
How do listeners find and support you.
https://www.ampiremedia.com/
AMPIRE on Youtube: